GETTING READY FOR

PHOTOSHOOT

Before the real estate photography session, it's essential to follow this comprehensive checklist to ensure that your property shines and attracts potential buyers online.

Exterior

  1. Clear the Driveway: Remove all vehicles from the driveway and the front of the house to provide a clear view of the property.

  2. Conceal Unsightly Items: Hide trash cans and any unattached items from view.

  3. Maintain the Landscape: Cut, rake, water the grass, and remove any unsightly weeds or vegetation from the yard.

  4. Clean Windows: Ensure windows are clean and free of streaks or smudges.

  5. Enhance Outdoor Spaces: Arrange deck furniture neatly, uncover the grill, and open the patio umbrella to showcase outdoor living areas.

  6. Driveway Appeal: Sweep or pressure wash the driveway if needed for a clean appearance.

  7. Tidy the Yard: Remove kids' toys, pet evidence, and unnecessary clutter from the yard.

Interior

  1. Declutter and Depersonalize: Remove clutter from surfaces, pack away personal items like family photos, and minimize knick-knacks. Aim for a clean and neutral space that allows potential buyers to envision themselves in the home.

  2. Deep Clean: Give the entire space a thorough cleaning. Pay attention to details like dusty baseboards, dirty windows, and smudged appliances. Sparkling clean floors and surfaces will make a big difference in photos.

  3. Lighting: This is crucial! Open all curtains and blinds to maximize natural light. If possible, schedule the photoshoot for a bright and sunny day. Consider adding additional lamps or lighting fixtures to brighten up any dim areas.

  4. Furniture Arrangement: Arrange furniture to create a sense of flow and functionality. You might want to consider moving furniture away from walls to create a more open feel.

  5. Accessorize Strategically: Add a few decorative elements to personalize the space without making it cluttered. Fresh flowers, throw pillows, and interesting artwork can add visual interest.

  6. Style for the Target Buyer: Consider who your ideal buyer is and style the space accordingly. For example, a modern and minimalist approach might work for young professionals, while a cozy and inviting atmosphere might be better for families.

  7. Fix Minor Repairs: Take care of any minor repairs like chipped paint, loose doorknobs, or burnt-out light bulbs. Fix anything that might distract potential buyers from the overall beauty of the space.

  8. Remove Distractions: Put away laundry baskets, open mail, and any pet items that might be lying around.

  9. Final Sweep: Do a final walk-through before the photographer arrives. Straighten rugs, fluff pillows, and make sure everything looks neat and polished.

General

  1. Illuminate Spaces: Replace burnt lightbulbs and ensure consistent color temperature throughout the home.

  2. Minimize Clutter: Declutter as much as possible, especially personal items not included in the sale. A tidy space is more appealing than perfection.

  3. Flooring Visibility: Remove unsightly door mats and area rugs to showcase attractive flooring like hardwood or tile.

  4. Pet-Free Zone: Eliminate all signs of pets, including bedding, toys, and odors.

  5. Maximize Natural Light: Open blinds and remove any fixed window coverings that block natural light.

  6. Power Cord Control: Conceal power cords and consider unplugging them (except for lights).

  7. Organize Living Spaces: Tuck away shoes, make beds, align picture frames and artwork, and arrange pillows neatly.

  8. Hide Personal Information: Ensure sensitive personal information is not visible in photographs.

Kitchen

  1. Clear Countertops: Remove clutter from countertops; a few small appliances or decorative items are fine.

  2. Fridge Clean-Up: Clear the fridge of magnets, photos, and notes for a clean and modern look.

  3. Appliance Maintenance: Clean appliances thoroughly, removing fingerprints and smudges.

  4. Hide Trash: Conceal the trash can out of sight.

  5. Sink and Dishes: Ensure the sink is clean and free of dishes.

  6. Minimize Visual Clutter: Put away dish soap, cloths, and calendars that can date the listing.

  7. Seating Area: Straighten bar stools and table chairs for a polished appearance.

Bathrooms

  1. Toilet Etiquette: Close toilet lids for a tidy look.

  2. Clear Counters: Remove personal items from bathroom counters.

  3. Reflective Surfaces: Clean mirrors to enhance the space.

  4. Shower Presentation: Open shower curtains and remove toiletries for a clean shower area.

  5. Toilet Essentials: Place a fresh roll of toilet paper on the holder and remove the toilet brush and trash can.

Best Practices

  1. Photographer Collaboration: Offer a walkthrough to the photographer upon arrival, but avoid trailing them during the shoot.

  2. Secondary Storage: If space is limited, designate a temporary storage room in advance to avoid moving items around during the shoot.

  3. Pet Arrangements: Ensure pets are out of the home or safely kenneled during the photography session.

  4. Staging Coordination: Arrange for staging with your Realtor or a professional stager before the shoot, as photographers won't handle staging.

  5. Photographer Patience: Allow the photographer ample time to capture great images, as high-quality photos are crucial for effective marketing.

By following these steps, you can prepare your home for real estate photography and create a visually appealing listing that will attract the attention of potential buyers browsing online.